Denim Alley color palette — #DEE1D8 · #73A3C1 · #005C94 · #003747 · #000A1D

Peacock takes the lead with Blue Fog close behind in a set that reads as trust and stability at first glance.

The five colors

• Bone (#DEE1D8): bright and airy, almost weightless.
• Blue Fog (#73A3C1): A luminous, dusty blue — the color of deep harbor water.
• Peacock (#005C94): A full-bodied, balanced blue — the color of deep harbor water.
• Deep Teal (#003747): A deep, shadowed, dusty blue — the color of a favorite pair of jeans.
• Ink (#000A1D): A deep, shadowed, dusty blue — the color of deep harbor water.

Feels like: Trust, Stability, Calm, Sophistication. Tagged coastal, cool, light, muted.

Use it as a design system

One click turns Denim Alley into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Worn Denim Cabin color palette (#E8EADB, #84A68D, #006375, #003939, #000D13)
• Softworn Loft color palette (#EBDFE4, #68A7CD, #0050B5, #003D40, #1A1940)
• Frosted Cobalt Pier color palette (#E5F1F0, #81B9DD, #007AC2, #00566D, #001F42)
• Hushed Chapel color palette (#EBEEE2, #4B809A, #004061, #001E26, #000104)
• Patina Terrace color palette (#F0F3EB, #C7E4DC, #658FC9, #00668F, #3C2139)
• Timeworn Cerulean Meadow color palette (#F2F3EA, #B7CEBB, #158B9E, #005C58, #00252F)
• Frosted Cobalt color palette (#FFF3E8, #A9D8C6, #3C78D4, #005155, #0A0033)
• Softworn Field color palette (#EEEEDB, #95BC98, #44A67A, #495200, #031100)

Browse the whole catalog at Explore, or see today's palette.