Denim Alley color palette — #EDF0E5 · #549EB4 · #00617F · #003B40 · #000B14
A conversation between Peacock and Cerulean, giving this palette its sense of trust and stability.
The five colors
- Cream (#EDF0E5): bright and airy, almost weightless.
- Cerulean (#549EB4): A luminous, balanced blue — the color of a favorite pair of jeans.
- Peacock (#00617F): A full-bodied, balanced blue — the color of a favorite pair of jeans.
- Deep Teal (#003B40): A deep, shadowed, dusty blue — the color of deep harbor water.
- Ink (#000B14): A deep, shadowed, dusty blue — the color of a favorite pair of jeans.
Feels like: Trust, Stability, Calm, Sophistication. Tagged coastal, cool, light, muted.
Use it as a design system
One click turns Denim Alley into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.
Similar palettes
- Weathered Station color palette (#E0E3D5, #5EADCC, #006F9A, #004853, #001626)
- Softworn Harbor color palette (#F2E4DC, #63AEC4, #005891, #002C21, #01000A)
- Ultramarine Study color palette (#E4E9DD, #6F96BD, #0054B1, #003850, #00022C)
- Softworn Cerulean Veranda color palette (#D6ECE5, #36B1A9, #009BAB, #005F3F, #00110E)
- Softworn Coast color palette (#DAF7EE, #009079, #005144, #00221B, #000202)
- Airy Cornflower Canyon color palette (#ECF1E3, #9ED1C1, #2389E2, #006787, #102D57)
- Worn Thicket color palette (#D9E3CD, #007C56, #0041DA, #00432D, #00031E)
- Dusty Drift color palette (#F6F6EB, #C1DEBF, #00AAB2, #007E6D, #00434C)
Browse the whole catalog at Explore, or see today's palette.