Denim Alley color palette — #F5ECDD · #71A8BB · #005E87 · #003E3F · #001F40

Peacock and Midnight set the tone — five colors that lean into trust and stability.

The five colors

• Cream (#F5ECDD): A whisper-light, dusty gold — the color of afternoon light on wheat.
• Blue Fog (#71A8BB): A luminous, dusty blue — the color of a favorite pair of jeans.
• Peacock (#005E87): A full-bodied, balanced blue — the color of open sky before noon.
• Deep Teal (#003E3F): A deep, shadowed, dusty teal — the color of sea glass.
• Midnight (#001F40): A deep, shadowed, dusty blue — the color of deep harbor water.

Feels like: Trust, Stability, Calm, Sophistication. Tagged coastal, cool, light, muted.

Use it as a design system

One click turns Denim Alley into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Worn Denim color palette (#ECDED5, #69A6BD, #05599F, #003A30, #08002E)
• Petrol Terrace color palette (#F3EEE5, #8DB7D5, #2769B3, #004E5B, #1F2B51)
• Wandering Lantern color palette (#F2E9DC, #3D8CA0, #00425C, #002221, #000A17)
• Chalky Azure color palette (#D9E6DC, #8ECADF, #009DDE, #007C7F, #001F40)
• Tempered Cobalt color palette (#FEF4E4, #9ED8F2, #1A86C9, #00656C, #23406A)
• Forest Grove color palette (#FBF4E9, #B5CDB2, #238791, #096246, #004251)
• Hushed Navy Veranda color palette (#E8E4FF, #D2A2DB, #C074A0, #2D4484, #301B3E)
• Cypress Courtyard color palette (#F9F4EE, #CBE5E0, #7BA48E, #3E7B71, #355147)

Browse the whole catalog at Explore, or see today's palette.