Velvet Plum color palette — #EDDAE9 · #C10763 · #80010E · #250A00 · #020100
A conversation between Magenta Rose and Oxblood, giving this palette its sense of warmth and comfort.
The five colors
- Shell Pink (#EDDAE9): A whisper-light, dusty pink — the color of a candy shop window.
- Magenta Rose (#C10763): A full-bodied, vivid red — the color of embers at dusk.
- Oxblood (#80010E): A deep, shadowed, balanced orange — the color of toasted spice.
- Ink (#250A00): A deep, shadowed, dusty orange — the color of toasted spice.
- Black (#020100): quiet, heavy and certain.
Feels like: Warmth, Comfort, Energy, Depth, Luxury. Tagged dark, vibrant, warm.
Use it as a design system
One click turns Velvet Plum into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.
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- Rust Market color palette (#F0DED5, #B63C00, #006166, #4F1500, #000102)
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Browse the whole catalog at Explore, or see today's palette.