Soft Market color palette — #D2E8F0 · #7ABAFF · #6C7AFF · #764EB3 · #5A305C

Periwinkle and Plum set the tone — five colors that lean into trust and stability.

The five colors

• Frost (#D2E8F0): A whisper-light, dusty blue — the color of a favorite pair of jeans.
• Sky (#7ABAFF): A luminous, balanced blue — the color of a favorite pair of jeans.
• Periwinkle (#6C7AFF): A luminous, vivid violet — the color of wild irises.
• Plum (#764EB3): A full-bodied, balanced violet — the color of a velvet chair.
• Mulberry (#5A305C): A deep, shadowed, balanced pink — the color of peonies in June.

Feels like: Trust, Stability, Creativity, Energy, Balance. Tagged cool.

Use it as a design system

One click turns Soft Market into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Dusty Orchid color palette (#D5E9F7, #90B2FF, #9E65FF, #8E459B, #672950)
• Indigo Coast color palette (#D1EEFF, #689FFF, #6A56DB, #70368B, #46173D)
• Sapphire Meadow color palette (#CBE0FF, #6C99FF, #4C62E9, #443DB3, #3E3676)
• Patina Ultramarine color palette (#DCF2F1, #00BDE7, #008FD1, #3C59B7, #43386F)
• Antique Thicket color palette (#DBE6F7, #C4AFF1, #8798FF, #7165FF, #3F2E7E)
• Violet Workshop color palette (#F6F3FF, #C4B5FF, #9B69F4, #593B99, #321358)
• Weathered Grape color palette (#D9E2F2, #7E6CFF, #8529C8, #6C0365, #3E0021)
• Frosted Wisteria color palette (#D6E2FF, #B7A6FF, #B976C5, #8E5476, #5F3932)

Browse the whole catalog at Explore, or see today's palette.