Velvet Boulevard color palette — #FDE6F5 · #AE4257 · #17005C · #240C1D · #03001C

A conversation between Brick and Deep Indigo, giving this palette its sense of creativity and depth.

The five colors

• Blush (#FDE6F5): A whisper-light, dusty pink — the color of peonies in June.
• Brick (#AE4257): A full-bodied, balanced red — the color of late-summer berries.
• Deep Indigo (#17005C): A deep, shadowed, balanced violet — the color of twilight just after sunset.
• Ink (#240C1D): A deep, shadowed, dusty pink — the color of a candy shop window.
• Ink (#03001C): A deep, shadowed, dusty violet — the color of a velvet chair.

Feels like: Creativity, Depth, Luxury. Tagged luxury, dark.

Use it as a design system

One click turns Velvet Boulevard into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

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• Navy Pier color palette (#F0DAEA, #736A00, #110063, #100301, #010015)
• Softworn Rose Pier color palette (#D9DEEC, #F6556E, #4E3DBD, #231E54, #00010A)
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Browse the whole catalog at Explore, or see today's palette.