Airy Plum color palette — #F4DFDA · #CC004D · #00698F · #004181 · #210107

Built around Magenta Rose, softened by Navy — the whole palette hums with trust and stability.

The five colors

• Shell Pink (#F4DFDA): A whisper-light, dusty orange — the color of toasted spice.
• Magenta Rose (#CC004D): A full-bodied, vivid red — the color of embers at dusk.
• Peacock (#00698F): A full-bodied, balanced blue — the color of a favorite pair of jeans.
• Navy (#004181): A deep, shadowed, balanced blue — the color of a favorite pair of jeans.
• Ink (#210107): A deep, shadowed, dusty red — the color of late-summer berries.

Feels like: Trust, Stability, Energy, Balance. Tagged vibrant.

Use it as a design system

One click turns Airy Plum into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Powdered Chapel color palette (#F8DBD1, #C62540, #006D7D, #521595, #210104)
• Hazy Rust color palette (#EADBD1, #B14C00, #006990, #004965, #1C0600)
• Feathered Rust Bloom color palette (#F4DED1, #D15221, #004D9C, #76005B, #1B0700)
• Hushed Scarlet color palette (#FFE5F9, #D12107, #00705F, #003D59, #040000)
• Timeworn Brick Archive color palette (#FFE9E0, #C00318, #00564A, #340590, #0F0200)
• Hazy Rose color palette (#FFE4FB, #F33B3C, #008DA7, #006F83, #1B0318)
• Feathered Canyon color palette (#FCDDCD, #942400, #004878, #470049, #060000)
• Chalky Byzantium Delta color palette (#FEDDE3, #A72EB3, #007160, #20329B, #1A011D)

Browse the whole catalog at Explore, or see today's palette.