Plum Atelier color palette — #EDDADE · #C3003E · #860503 · #3F1000 · #171000

Ruby and Oxblood set the tone — five colors that lean into optimism and warmth.

The five colors

• Shell Pink (#EDDADE): A whisper-light, dusty red — the color of embers at dusk.
• Ruby (#C3003E): A full-bodied, vivid red — the color of embers at dusk.
• Oxblood (#860503): A deep, shadowed, balanced orange — the color of sun-warmed clay.
• Espresso (#3F1000): A deep, shadowed, dusty orange — the color of sun-warmed clay.
• Ink (#171000): A deep, shadowed, dusty green — the color of new leaves after rain.

Feels like: Optimism, Warmth, Comfort, Energy, Balance. Tagged vibrant, warm.

Use it as a design system

One click turns Plum Atelier into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

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Browse the whole catalog at Explore, or see today's palette.