Soft Coast color palette — #E8DFFE · #AC72E1 · #9006BC · #60006D · #481A48

Plum and Royal Purple set the tone — five colors that lean into creativity and energy.

The five colors

• Thistle (#E8DFFE): A whisper-light, dusty violet — the color of a velvet chair.
• Wisteria (#AC72E1): A luminous, vivid violet — the color of wild irises.
• Plum (#9006BC): A full-bodied, vivid violet — the color of twilight just after sunset.
• Royal Purple (#60006D): A deep, shadowed, vivid pink — the color of a candy shop window.
• Royal Purple (#481A48): A deep, shadowed, balanced pink — the color of a candy shop window.

Feels like: Creativity, Energy. Tagged vibrant.

Use it as a design system

One click turns Soft Coast into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Soft Mulberry Drift color palette (#EFD9F6, #C467C9, #9E0093, #690059, #461634)
• Frosted Grape color palette (#EBEEFF, #8574F0, #6F1CD1, #530E8C, #351C48)
• Pale Lilac Chapel color palette (#E1E5F7, #9D77FF, #9549C2, #772E6D, #49152C)
• Wandering Aubergine color palette (#DDDBF1, #9F60BB, #00778F, #6E0090, #002F39)
• Aged Blush color palette (#F3ECFF, #F1ABCB, #E97D93, #75467F, #3E2F4F)
• Linen Parlor color palette (#FED6F6, #DD90C4, #C14F97, #86375B, #513D58)
• Plum Station color palette (#E7DCF8, #AF2792, #9B3C00, #3038B1, #33102A)
• Linen Mulberry Parlor color palette (#F3DBE7, #CB538A, #A30051, #790033, #541420)

Browse the whole catalog at Explore, or see today's palette.