Velvet Plum color palette — #F8DEF9 · #A80091 · #63003A · #340013 · #0F0001

Magenta Rose and Mulberry set the tone — five colors that lean into creativity and warmth.

The five colors

• Blush (#F8DEF9): A whisper-light, dusty pink — the color of a candy shop window.
• Magenta Rose (#A80091): A full-bodied, vivid pink — the color of a candy shop window.
• Mulberry (#63003A): A deep, shadowed, balanced rose — the color of pressed rose petals.
• Ink (#340013): A deep, shadowed, balanced red — the color of a theater curtain.
• Ink (#0F0001): A deep, shadowed, dusty red — the color of late-summer berries.

Feels like: Creativity, Warmth, Comfort, Energy, Depth, Luxury. Tagged dark, vibrant, warm.

Use it as a design system

One click turns Velvet Plum into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Raspberry Pier color palette (#FFE4F6, #C03292, #980061, #5D002F, #2E000F)
• Pale Pier color palette (#ECDFF2, #A60059, #005646, #510028, #000402)
• Timeworn Magenta Studio color palette (#EEE5FC, #D521CD, #8D005D, #4B000A, #060100)
• Grape Dune color palette (#EBE6FF, #8100C7, #520066, #2E0027, #0D0007)
• Midnight Crimson color palette (#FFDCDF, #D20041, #690022, #250008, #040001)
• Ember Boulevard color palette (#F8E6FC, #EC654A, #A65E00, #662754, #150001)
• Mulberry Pier color palette (#FBE9EC, #89003C, #324600, #003153, #040001)
• Tempered Terracotta color palette (#D4EDFF, #008532, #9D2100, #100600, #040003)

Browse the whole catalog at Explore, or see today's palette.