Gentle Plum color palette — #EEDFE7 · #DD7CAA · #BA0865 · #801C3F · #592A31

Built around Magenta Rose, softened by Wine — the whole palette hums with warmth and comfort.

The five colors

• Rose Water (#EEDFE7): a clean, paper-quiet neutral.
• Bubblegum (#DD7CAA): A luminous, balanced rose — the color of pressed rose petals.
• Magenta Rose (#BA0865): A full-bodied, vivid rose — the color of strawberry cream.
• Wine (#801C3F): A full-bodied, balanced red — the color of embers at dusk.
• Cocoa (#592A31): A deep, shadowed, dusty red — the color of embers at dusk.

Feels like: Warmth, Comfort, Energy, Balance. Tagged vibrant, warm.

Use it as a design system

One click turns Gentle Plum into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

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• Pale Byzantium Drift color palette (#F5EAFF, #BA77CF, #9732A4, #752670, #542A48)
• Raspberry Loft color palette (#F4D7E2, #D13077, #95003D, #5E001B, #43000A)
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• Tempered Terracotta Canyon color palette (#FADDD8, #D67554, #A74600, #763800, #4E2C0D)
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Browse the whole catalog at Explore, or see today's palette.