Velvet Plum color palette — #F4D7E4 · #CB0051 · #6B1900 · #1D0D00 · #020100

Built around Magenta Rose, softened by Oxblood — the whole palette hums with warmth and comfort.

The five colors

• Shell Pink (#F4D7E4): A whisper-light, dusty rose — the color of a warm blush.
• Magenta Rose (#CB0051): A full-bodied, vivid red — the color of late-summer berries.
• Oxblood (#6B1900): A deep, shadowed, balanced orange — the color of toasted spice.
• Ink (#1D0D00): A deep, shadowed, dusty gold — the color of honey in a jar.
• Black (#020100): quiet, heavy and certain.

Feels like: Warmth, Comfort, Energy, Depth, Luxury. Tagged dark, vibrant, warm.

Use it as a design system

One click turns Velvet Plum into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Sunlit Scarlet color palette (#F3DFDE, #D13830, #9D2B00, #672200, #130400)
• Plum Orchard color palette (#E3DBE8, #B60087, #71002B, #320101, #030100)
• Ancient Rust Atelier color palette (#F3D7E7, #B04300, #005E74, #4C1800, #000102)
• Cellar Meadow color palette (#ECDDE7, #A36000, #6D1900, #2A0010, #020100)
• Shadow Bronze color palette (#FDDACF, #9D5800, #574000, #171500, #000200)
• Terracotta Hollow color palette (#F5DFD8, #912F00, #004B71, #003652, #040000)
• Scarlet Terrace color palette (#E9D8EE, #3877FF, #D60031, #15050A, #030002)
• Hazy Moss Boulevard color palette (#FFD2CB, #DBA854, #5B9D41, #732852, #040002)

Browse the whole catalog at Explore, or see today's palette.