Gentle Plum color palette — #F0DBE1 · #BA314F · #782900 · #361F00 · #110C00

Ruby and Rust set the tone — five colors that lean into optimism and warmth.

The five colors

• Shell Pink (#F0DBE1): A whisper-light, dusty rose — the color of a warm blush.
• Ruby (#BA314F): A full-bodied, vivid red — the color of late-summer berries.
• Rust (#782900): A deep, shadowed, balanced orange — the color of sun-warmed clay.
• Espresso (#361F00): A deep, shadowed, dusty gold — the color of afternoon light on wheat.
• Ink (#110C00): A deep, shadowed, dusty green — the color of new leaves after rain.

Feels like: Optimism, Warmth, Comfort, Balance. Tagged warm.

Use it as a design system

One click turns Gentle Plum into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Worn Rust color palette (#F2DBDB, #B45300, #5D3E00, #2C2600, #090E00)
• Soft Brick Delta color palette (#FADFEC, #E15B6C, #AD2E00, #583300, #282000)
• Muted Courtyard color palette (#F2D9F7, #B73C8C, #830039, #520800, #170900)
• Rust Parlor color palette (#FCEAE1, #B73A1F, #005C95, #661100, #000814)
• Cocoa Station color palette (#FCE1D0, #966726, #712A05, #460219, #070500)
• Linen Mulberry Studio color palette (#FFDFCA, #D0AD56, #589365, #84294E, #150800)
• Ancient Workshop color palette (#FFDFDC, #DC6100, #7A4D00, #3D3400, #111F00)
• Bronze Orchard color palette (#FEE6EB, #E08B7A, #AA5A26, #654700, #322E00)

Browse the whole catalog at Explore, or see today's palette.