Denim Alley color palette — #E6F1EE · #D4C8CF · #B7969D · #00598E · #22322D

Peacock and Dusty Rose set the tone — five colors that lean into trust and stability.

The five colors

• Cream (#E6F1EE): a clean, paper-quiet neutral.
• Oat (#D4C8CF): a calm mid-gray that lets other colors speak.
• Dusty Rose (#B7969D): A luminous, dusty red — the color of late-summer berries.
• Peacock (#00598E): A full-bodied, balanced blue — the color of a favorite pair of jeans.
• Deep Forest (#22322D): A deep, shadowed, dusty teal — the color of sea glass.

Feels like: Trust, Stability, Sophistication. Tagged scandi, muted, light.

Use it as a design system

One click turns Denim Alley into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.

Similar palettes

• Antique Denim color palette (#F9F3F9, #E2D6D6, #C6ACAE, #3264A7, #413641)
• Denim Market color palette (#E5EAEF, #C3CCDD, #9DA2BA, #26578A, #0D1721)
• Softworn Studio color palette (#F3ECEF, #D5C8CA, #B69891, #5C3D9F, #3B2731)
• Ancient Summit color palette (#F0EAEE, #C6B3B9, #A48585, #1F369C, #271B25)
• Antique Forest Pier color palette (#D5E7D8, #80A993, #68658F, #005321, #1D3D25)
• Azure Parlor color palette (#E6F0FA, #D7CFE6, #C3B2C4, #5099D2, #222F3C)
• Softworn Driftwood Courtyard color palette (#FAF3F5, #DFD9D5, #A7AEA5, #9274A3, #595052)
• Plum Garden color palette (#FDF2F3, #E2D7CE, #D2B6A2, #A13993, #4E393B)

Browse the whole catalog at Explore, or see today's palette.