Denim Alley color palette — #D9EBFF · #004D8B · #5B2E00 · #001F3D · #030100
A conversation between Peacock and Cocoa, giving this palette its sense of trust and stability.
The five colors
- Frost (#D9EBFF): A whisper-light, dusty blue — the color of a favorite pair of jeans.
- Peacock (#004D8B): A full-bodied, balanced blue — the color of deep harbor water.
- Cocoa (#5B2E00): A deep, shadowed, balanced gold — the color of old brass.
- Midnight (#001F3D): A deep, shadowed, dusty blue — the color of deep harbor water.
- Black (#030100): a grounded near-black with real depth.
Feels like: Trust, Stability, Optimism, Sophistication, Depth, Luxury. Tagged dark, muted.
Use it as a design system
One click turns Denim Alley into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.
Similar palettes
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- Ultramarine Basin color palette (#E1ECFD, #0F2CC9, #4D3700, #030068, #020100)
- Deep Chestnut color palette (#DEF6ED, #934500, #005A7B, #090C12, #000103)
- Misty Petrol color palette (#E0F2ED, #006DB3, #7D4A00, #003A63, #0C0400)
- Cellar Corridor color palette (#E6EAFB, #590BB7, #364100, #250054, #010100)
- Mulberry Drift color palette (#D0E3DE, #006DBB, #960068, #002C51, #040002)
- Weathered Iris color palette (#D6EAFF, #8681D6, #85488A, #003740, #000116)
Browse the whole catalog at Explore, or see today's palette.