Velvet Plum color palette — #F2DDDD · #BB0084 · #551930 · #171607 · #14000B
Built around Magenta Rose, softened by Mulberry — the whole palette hums with warmth and comfort.
The five colors
- Shell Pink (#F2DDDD): A whisper-light, dusty red — the color of late-summer berries.
- Magenta Rose (#BB0084): A full-bodied, vivid rose — the color of pressed rose petals.
- Mulberry (#551930): A deep, shadowed, balanced red — the color of a theater curtain.
- Ink (#171607): A deep, shadowed, dusty green — the color of new leaves after rain.
- Ink (#14000B): A deep, shadowed, dusty rose — the color of strawberry cream.
Feels like: Warmth, Comfort, Energy, Depth, Luxury. Tagged noir, dark, luxury, vibrant.
Use it as a design system
One click turns Velvet Plum into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.
Similar palettes
- Moonless Villa color palette (#F4DFD8, #C70037, #571C11, #1B180B, #140200)
- Nocturne Byzantium Corridor color palette (#FFE8EB, #AE00AC, #580B42, #120012, #040100)
- Charred Mulberry color palette (#FFE0E0, #91006D, #360007, #1A0F06, #080004)
- Washed Peony color palette (#F5D6E0, #FF2091, #8E3848, #4D2735, #120304)
- Rose Pier color palette (#EDDCE1, #F02A71, #C60043, #930023, #270001)
- Plum Veranda color palette (#FFEAE3, #D24A00, #7E7800, #A22B91, #140200)
- Coral Canyon color palette (#F9D8C9, #FF6B55, #8F573D, #47403C, #1B0E0A)
- Timeworn Moss color palette (#E6DFCC, #9A9F26, #637B00, #7F4042, #101100)
Browse the whole catalog at Explore, or see today's palette.