Denim Market color palette — #FAEAE4 · #5A959D · #004F71 · #002E1A · #00011D
Built around Peacock, softened by Ink — the whole palette hums with nature and growth.
The five colors
- Cream (#FAEAE4): a clean, paper-quiet neutral.
- Storm Blue (#5A959D): A luminous, dusty blue — the color of open sky before noon.
- Peacock (#004F71): A full-bodied, balanced blue — the color of open sky before noon.
- Deep Forest (#002E1A): A deep, shadowed, dusty teal — the color of sea glass.
- Ink (#00011D): A deep, shadowed, dusty violet — the color of twilight just after sunset.
Feels like: Nature, Growth, Trust, Stability, Calm, Sophistication. Tagged coastal, cool, light, muted.
Use it as a design system
One click turns Denim Market into a complete token system: semantic roles from primary to success, an 11-stop OKLCH scale per role, a WCAG AA/AAA and APCA contrast matrix, an auto-derived dark mode and 11 export formats including CSS custom properties, Tailwind, Figma Variables and shadcn/ui.
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Browse the whole catalog at Explore, or see today's palette.